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.It wasn't until the 1950s that the point was moved to its current location at the intersection of South and Whitehead Streets."Bill Kroll, the founder of the Conch train, used his influence to move the southernmost point to its current location so that hisPage 471train could drive past it," said Hambright."Of course, neither site is the real southernmost point.The real one is at the end of the White Street Pier, but it's manmade.The current site is natural," he said.Regardless on whether it's the true southernmost point, visitors come on rented scooters and bikes, walk miles from their hotels, and even fly in from other countries just to see the site."It's my daughter, Rebecca's, 21st birthday, and she really wanted us to see this attraction," said Marlene Johnson, 50, of the Republic of Trinidad and Tobago."She's been here before and really likes it, so 12 of us flew in from Trinidad to spend her birthday here with her," she said.No matter how many tourists keep coming back to the site time and again, the prize for the most devoted visitor must go to Albert "Al" Kee, a resident of Key West and owner of the Key Conch Shell Shop.Every morning, Kee and his wife, Sandra, set up shop right on the sidewalk leading up to the southernmost point.The shop has been in business at that same spot since the late 1940s, selling southernmost point memorabilia, conch shells and genuine local sponges."This used to be my grandfather's business," said Kee."Then it was my father's and now it's mine.We were here selling conch shells before the street was paved—before this was even considered the southernmost point," he said.Kee and his wife have become part of the attraction at the southernmost point.Several trolley companies like Old Town Trolley information charters pass by all day filled with tourists taking pictures of the site and the Kees."Good morning America! Welcome to the island," Kee says every time a trolley stops at the site.Meanwhile, Sandra blows the conch shell as an instrument."I give them an official welcome," she said.Until just recently, a resolution to move the southernmost point to another site was in debate.However, the southernmost point will not fall off of the map.That matter has been thrown out of city hall.The site will remain at the corner of South and Whitehead Streets.(Gutierrez, 1998, p.36)Page 472Alumni publications, such as magazines and newsletters, offer still more campus opportunities for students.Although many of these publications are universitywide, others are designed to serve specific units, such as a college, school, or department.Sometimes positions on these publications can be obtained through parttime employment or through more formal internship programs.Athletic department publications offer still other options.At National Collegiate Athletic Association Division IA colleges and universities—which operate the major athletic programs in the nation—numerous publications are issued for the news media, alumni, students, and for seasonticket holders and supporter clubs and associations.For example, Scorecard is a weekly sports tabloid publication aimed at fans of the University of Louisville athletic program.Hurricane Signals is published at the University of Miami for its sports fans.Marketing Campus Stories off CampusAs mentioned earlier, you may have a chance on some occasions to write a feature story that has interest far beyond your campus publications.The story may originate as an idea of your own or as an assignment from a campus publication editor.Originally, you might complete the assignment for your school's newspaper or magazine.As you began to research the story, conduct interviews, and write it, you may discover that the real potential for the story goes beyond your campus.For example, your story about migraine headache research at your university's medical school could interest many people, not just those who read the school newspaper.Therefore, you need to look at the feature assignments you complete for campus publications to determine their prospects to be sold elsewhere as well.Most student publications encourage it.There's nothing wrong with selling two or more articles from the same research.Campus publications, especially, have limited circulation and do not directly compete with commercial publications.In some cases, this might be a conflict, but for the most part, it is not a problem.If you consider this option, as a courtesy, you should discuss with the editor of the publication the possibility of taking your story elsewhere to make certain there are no legal reasons, such as copyright, that would prevent you from doing so.There is a strong chance you will have to modify or rewrite substantial portions of the original story.It may have to be rewritten in aPage 473major way, changing the focus of the topic and the range of sources used.A fresher lead may be necessary, also.But with a minimal amount of work, you might be able to take a story originally written for a campus publication and turn it into a strong story for a local weekly or regional daily newspaper or a regional magazine.OffCampus PublicationsStudents should never overlook writing opportunities off campus even while they are on campus.Local and regional newspapers, magazines, newsletters, and online publications—especially WWW site opportunities—are routinely seeking parttime assistance and freelance contributions.As a student, you should investigate these opportunities as your writing skills mature.If you are not sure if you are ready, ask one of your professors for advice.The number and quality of these offcampus opportunities are often a function of the size of the community in which you live.Larger cities often offer more chances, but there could also be more people, some with better qualifications than yours, competing for those assignments.Weekly newspapers and newsletters are particularly good places to investigate because their staffs are ordinarily quite small and they often welcome help.Specialized magazines, such as trade publications, may also need help but could require some advanced knowledge of the subject.Stringing, a form of freelance writing involving a regular relationship with a publication, is another option.The local newspapers and major regional newspaper in the area that your school serves might be an option for feature writing opportunities.Similarly, there may be magazines and newsletters in your community that need student staff assistance.These assignments can come on a singlestory basis, on a more ongoing basis as a regular parttimer or stringer, or as an intern.To look into these opportunities, check with your journalism or writing professors or contact the publications directly.Stringing for newspapers in other cities and states is a possibility for college students.Some students interested in sports cover their school's varsity teams for outoftown newspapers.There may be opportunities to write features about successful students for their hometown newspapers
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